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WHAT'S THE DIFFERENCE BETWEEN CHECKERS DRIVE-IN RESTAURANTS AND RALLY'S HAMBURGER?
Checkers acquired Rally's in 1999, where Rally's was predominate in the market the Rally's branding was kept. Checkers & Rally's have the same menu items and serve the same exact food provided by the same distributors. Support for both brands is provided by the Restaurant Support Center in Tampa.
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MINIMUM FINANCIAL REQUIREMENTS?
$750,000 minimum net worth of which $250,000 is liquid per location.
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FRANCHISE FEE?
$30,000 per location ($10,000 deposit per location at signing of Development Agreement).
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FRANCHISE AGREEMENT TERMS?
20 year term.
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ESTIMATED INITIAL INVESTMENT?
$165,000 – $1,223,400 - range based on various building formats and excludes real estate (A breakdown of costs can be found in Item 7 of the Franchise Disclosure Document (FDD).
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AVERAGE UNIT VOLUME?
Item 19 of the Franchise Disclosure Document (FDD): Statements of Average Net Sales for the 52 week period ending December 31, 2012
Corporate Franchise Total Checkers $973,629 $922,412 $941,240 Rally's $927,318 $783,203 $846,035
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NUMBER OF UNITS?
Item 20 of the Franchise Disclosure Document (FDD) as of December 31, 2012
Corporate Franchise Total Checkers 174 315 489 Rally's 147 141 288 777 -
AVERAGE LENGTH OF TIME TO DEVELOP?
Estimated 6 to 12 months, dependent on site type, permits and construction.
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ROYALTY AND ADVERTISING FEES?
- Royalty 4% of net sales
- National Production Fund Contributions – 0.375% of net sales
- Total Advertising Expenditure Requirement – up to 5% of net sales
- Marketing Cooperative (Coop) Fees – determined by individual Designated Marketing Area (DMA) Coops
- Opening Advertising - $10,000 used to conduct grand opening advertising and promotion program (paid at time of signing the Franchise Agreement)
